As a customer relations manager, you may find it challenging to effectively showcase your ability to improve customer satisfaction and retention on your resume. Our guide provides targeted strategies to highlight your customer relations successes, helping you craft bullet points that demonstrate your impact on past employers.
- Incorporate customer relations manager job advert keywords into key sections of your resume, such as the summary, header, and experience sections;
- Quantify your experience using achievements, certificates, and more in various customer relations manager resume sections;
- Apply practical insights from real-life customer relations manager resume examples to enhance your own profile;
- Choose the most effective customer relations manager resume format to succeed in any evaluation process.
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Is there a correct way to format your customer relations manager resume?
This is a tricky question. While skimming over your resume, recruiters will be looking at your experience and the message your profile conveys. That's why your resume format needs to be clear and concise, serving to supplement and organize your experience. Professional best practices point that the best customer relations manager resumes:
- Follow the reverse chronological order, where the most recent experience items are presented first . This is to keep your expertise succinct and to show recruiters your career growth over the years;
- Have a clearly defined header that includes all relevant contact information and a portfolio or a LinkedIn link. In some countries, it is acceptable to include a professional photo , so that your application is more memorable;
- Feature the most important customer relations manager resume sections towards the top, e.g. summary, skills, and experience. That way, recruiters can immediately find information that is relevant to the role;
- Take up no more than two pages - and two pages are the exception for more experienced professionals. Keep your expertise to the point and use your customer relations manager resume real estate wisely .
- Selecting modern, yet simple fonts, e.g. Rubik, Lato, etc., would help your application stand out;
- Many candidates stick with the tried-and-tested Arial or Times New Roman, but you'd want your customer relations manager resume to be a bit more unique;
- The ATS can read all serif and sans-serif fonts, so you should avoid fancy, formal script (or cursive) fonts.
Tailor your resume format to the job market – a Canadian resume, for example, might differ in layout.
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List all your relevant higher education degrees within your resume in reverse chronological order (starting with the latest). There are cases when your PhD in a particular field could help you stand apart from other candidates.
The five (plus) definite sections your resume for a customer relations manager job should include are:
- Header with your headline, contact details, and/or a preview of your work
- Summary (or objective) to pinpoint how your success aligns with the role
- Experience with bullets of your most relevant achievements in the field
- Skills to integrate vital job requirements (both technical and personal)
- Your further dedication to the field, showcased via relevant higher education and/or certifications
What recruiters want to see on your resume:
- Demonstrated experience in resolving complex customer issues and complaints effectively.
- Strong ability to build and maintain positive relationships with customers and stakeholders.
- Proficiency in Customer Relationship Management (CRM) software and customer service platforms.
- Proven track record in leading customer service teams and improving customer satisfaction metrics.
- Excellent communication and interpersonal skills, with an emphasis on negotiation and conflict resolution.
Creating your customer relations manager resume experience to catch recruiters' attention
Remember that for the customer relations manager role, hiring managers are looking to see how your expertise aligns with their requirements. Here's where your resume experience section can help out. Make sure you:
- Include mainly roles that are relevant to the customer relations manager job you're applying for;
- Don't go too far back in your experience - recruiters will only care what you did a decade ago if it's really important for the customer relations manager role;
- Each bullet you include should say what you did, followed by the skills you used and the actual end result of your efforts;
- Quantify each of your achievements with numbers and possibly the overall effect it had on the organization;
- Highlight transferrable skills - or personal skills you've attained thanks to past jobs - that could be applicable within your potential workplace. This would showcase your unique value as a professional.
Formatting the experience section of your resume doesn't have to be an over-the-top deep dive into your whole career. Follow the customer relations manager resume examples below to see how industry-leading professionals are presenting their experience:
- Developed and implemented a customer feedback system that increased positive feedback by 25% within the first year.
- Oversaw a team of 15 customer relations specialists, improving team retention by 40% through targeted training programs.
- Launched a cross-departmental initiative to streamline the customer complaint resolution process, reducing resolution time by 30%.
- Managed the integration of a CRM system across the company, improving customer tracking and sales forecasting accuracy by 35%.
- Led a customer loyalty program that resulted in a 20% increase in repeat customer sales over three years.
- Negotiated and secured a major contract with a key client, which boosted the revenue by $2M annually.
- Orchestrated a customer service overhaul that improved customer satisfaction ratings from 70% to 93% over two years.
- Spearheaded a crisis management response to a product recall, effectively communicating with affected customers and maintaining trust.
- Enhanced customer retention by initiating a personalized follow-up strategy that led to a reduction in churn by 15%.
- Collaborated with product development teams to include customer feedback into new product iterations, resulting in a 50% increase in customer satisfaction for new releases.
- Implemented a company-wide training program on empathetic communication, leading to a 40% decrease in escalated customer issues.
- Championed a diversity and inclusion initiative in customer communications, broadening market reach and customer base by 18%.
- Developed a customer segmentation strategy that allowed for more targeted marketing efforts, increasing conversion rates by 22%.
- Initiated a partnership with IT to create a self-service portal, decreasing support calls by 35% and increasing user autonomy.
- Reduced average customer complaint resolution time from 48 hours to 24 hours by reorganizing the support team structure.
- Implemented a predictive analytics tool for customer behavior, enabling a more proactive approach to customer retention with a 40% efficiency gain.
- Coordinated a multinational customer service training which harmonized practices and improved global service standards by 25%.
- Launched an eco-friendly customer initiative that aligned with corporate sustainability goals, increasing brand loyalty among eco-conscious consumers by 45%.
- Spearheaded a successful rebranding effort that focused on customer-centric values, reducing negative customer feedback by 30%.
- Coordinated with marketing to develop a targeted advertising campaign based on customer data analysis, yielding a 17% sales increase.
- Established a 'voice of the customer' program that directly influenced product development, improving product-market fit by 20%.
- Redesigned the company's onboarding program for new customers, leading to a 50% reduction in onboarding time and a 30% increase in customer satisfaction.
- Led a digital transformation project for customer service channels, increasing online customer engagement by 60%.
- Streamlined inter-departmental communication practices to ensure consistent customer messaging, improving brand perception by 20%.
Quantifying impact on your resume
- Document the percentage by which you've improved customer satisfaction scores through targeted initiatives and strategies.
- Specify the number of customer support agents you've trained and how this contributed to improved service standards.
- Highlight the dollar amount of increased revenue or reduced costs achieved through customer retention programs.
- Illustrate the exact number of customer inquiries handled per day/week/month, showcasing your ability to manage high volumes efficiently.
- Detail the number or percentage of customer disputes or issues resolved within the first contact, emphasizing your problem-solving prowess.
- Indicate the number of new customer relations policies you developed, focusing on their successful implementation.
- Record the growth in customer base or market share your team achieved under your leadership.
- Tally the volume of positive customer testimonials or reviews collected, demonstrating the effectiveness of your relationship-building skills.
Action verbs for your customer relations manager resume
What can candidates do about their resume, if they have no experience
Job requirements can sometimes be answered by other elements you could make more prominent in your customer relations manager resume.
Thus, you'd be substituting your lack of experience with your relevant:
- Education with details of skills you've obtained that align with the job
- Internships and short-term jobs that are once more dedicated to putting your expertise in the spotlight
- Skills section answering basic and - potentially - more specific job qualifications
- Strengths or accomplishments to show the unique value you present, even as a candidate with less or no professional experience in the industry.
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If you failed to obtain one of the certificates, as listed in the requirements, but decide to include it on your resume, make sure to include a note somewhere that you have the "relevant training, but are planning to re-take the exams". Support this statement with the actual date you're planning to be re-examined. Always be honest on your resume.
Featuring your hard skills and soft skills on your customer relations manager resume
The skills section of your customer relations manager resume needs to your various capabilities that align with the job requirements. List hard skills (or technical skills) to showcase to potential employers that you're perfectly apt at dealing with technological innovations and niche software. Meanwhile, your soft skills need to detail how you'd thrive within your new, potential environment with personal skills (e.g. resilience, negotiation, organization, etc.) Your customer relations manager resume skills section needs to include both types of skills to promote how you're both technical and cultural fit. Here's how to create your bespoke customer relations manager skills section to help you stand out:
- Focus on skill requirements that are listed toward the top of the job advert.
- Include niche skills that you've worked hard to obtain.
- Select specific soft skills that match the company (or the department) culture.
- Cover some of the basic job requirements by including important skills for the customer relations manager role - ones you haven't been able to list through the rest of your resume.
Get inspired with our customer relations manager sample skill list to list some of the most prominent hard and soft skills across the field.
Top skills for your customer relations manager resume:
CRM Software (e.g., Salesforce, HubSpot)
Data Analysis Tools (e.g., Excel, Tableau)
Customer Feedback Platforms (e.g., SurveyMonkey, Qualtrics)
Email Marketing Software (e.g., Mailchimp, Constant Contact)
Social Media Management Tools (e.g., Hootsuite, Buffer)
Help Desk Software (e.g., Zendesk, Freshdesk)
Project Management Tools (e.g., Trello, Asana)
Communication Tools (e.g., Slack, Microsoft Teams)
Content Management Systems (e.g., WordPress, Joomla)
Knowledge Base Software (e.g., Confluence, Helpjuice)
Excellent Communication
Empathy
Problem-Solving
Conflict Resolution
Team Collaboration
Adaptability
Time Management
Customer Focus
Interpersonal Skills
Leadership
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List your educational qualifications and certifications in reverse chronological order.
What are the best certificates to add to your customer relations manager resume + how to curate your education section
The education and certification resume sections are the underdogs of your customer relations manager resume.
They showcase to recruiters that you've invested plenty of time to gain valuable and specific know-how, vital for growth.
As far as the resume education section is concerned:
- Detail only advanced education, specifying the institution and timeframe.
- Indicate your forthcoming graduation date if you're in the midst of your studies.
- Consider omitting degrees that don't align with the job's requirements.
- Offer a description of your academic journey if it underscores your notable achievements.
When curating your degrees and certificates on your customer relations manager resume:
- Select only accreditation that matters to the role
- Niche knowledge that could help you stand out as a candidate (as is within the past few years), should be listed towards the top of your resume
- Include any pertinent data for credibility (e.g. institute name, graduation dates, etc.)
- Irrelevant degrees and certifications shouldn't make it on your resume. Those include your high school diploma and any specializations that have nothing to do with the technical or soft skills that are required for the job
As a final note, if you feel tempted to exclude your education or certification from your resume, don't.
These two sections could help you have a better competitive edge over other candidates - hinting that your professional journey in the industry may be for a longer period of time.
Recruiters find all of these customer relations manager credentials impressive:
The top 5 certifications for your customer relations manager resume:
- Certified Customer Experience Professional (CCXP) - CXPA (Customer Experience Professionals Association)
- Professional Certified Marketer (PCM) - AMA (American Marketing Association)
- Certified Client Satisfaction Manager (CCSM) - Client Satisfaction Institute
- Certified Client Service Specialist (CCSS) - Service Strategies
- Certified Professional in Customer Service (CPCS) - National Customer Service Association
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If you happen to have plenty of certificates, select the ones that are most applicable and sought-after across the industry. Organize them by relevance to the role you're applying for.
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Customer relations manager resume summaries or objectives: real-world samples for best industry practices
Grasp recruiters' attention from the get-go of your application with a professional customer relations manager resume summary or objective.
It's wise to select the:
- Resume objective , if you don't happen to have much experience alignment and would like to more prominently feature your dreams and personality.
- Resume summary , if you'd like to have a more standard approach to your application and feature up to five career highlights to help you stand out.
Writing your resume summary or objective should be tailored to each role you apply for.
Think about what would impress the recruiters and go from there.
But, if you need further help with this introductory section, check out some real-world samples in the next part of this guide:
Resume summaries for a customer relations manager job
- With over 10 years of dedicated experience in customer service management within the high-energy retail sector, this individual has a proven track record of enhancing customer satisfaction and loyalty. Expertise in team leadership, conflict resolution, and CRM software utilization resulted in a 40% year-over-year increase in customer retention rates at MegaStore Inc.
- Bringing a wealth of knowledge from 7 years within the fast-paced telecommunications field, this seasoned professional excelled in developing customer relations strategies that contributed to a 25% improvement in service ratings. Known for advanced proficiency in data analysis and bilingual communication skills that have smoothed international client interactions for GlobalCom Solutions.
- Transitioning from a successful 5-year tenure in sales where negotiation and client engagement were key, this enthusiastic professional leverages persuasive communication and problem-solving skills to dive into customer relations. With an unyielding focus on customer satisfaction, eager to bring top-notch service acumen to a dynamic customer relations team.
- A former marketing strategist with 8 years of experience crafting compelling brand messages and forging strong media relationships, this applicant is eager to pivot their customer-centric mindset to the realm of customer relations. Strong analytical abilities and a passion for creating positive customer experiences geared towards boosting brand loyalty.
- Entry-level applicant with a Bachelor's degree in Communications brings a fresh perspective, keen problem-solving skills, and an energetic approach to building and nurturing customer relationships. Equipped with internship experience at a bustling startup, ready to contribute to maintaining high customer service standards and improving client engagement.
- Recent graduate with a Master’s in Business Administration excited to apply theoretical knowledge and a customer-first mentality to the practical aspects of customer relations. Armed with internship experience and a determination to learn, this candidate is poised to develop successful customer service strategies and drive positive outcomes.
More relevant sections for your customer relations manager resume
Perhaps you feel that your current resume could make use of a few more details that could put your expertise and personality in the spotlight.
We recommend you add some of these sections for a memorable first impression on recruiters:
- Projects - you could also feature noteworthy ones you've done in your free time;
- Awards - showcasing the impact and recognition your work has across the industry;
- Volunteering - the social causes you care the most about and the soft skills they've helped you sustain and grow;
- Personality resume section - hobbies, interests, favorite quote/books, etc. could help recruiters gain an even better understanding of who you are.
Key takeaways
- The layout of your resume should take into consideration your professional background while integrating vital sections and design elements;
- Highlight your most pertinent achievements for the role all through different sections;
- Be very specific when selecting your certifications, hard skills, and soft skills to showcase the best of your talents;
- Include within the top one-third of your customer relations manager resume a header and summary to help recruiters understand your experience and allocate your contact details. A skills box is optional, but it will help you align your expertise with the role;
- Detail the full extent of your professional experience with specific bullets that focus on tasks, actions, and outcomes.
