Embarking on your job search, you've likely discovered the need for a standout events manager cover letter. It's tempting to rehash your resume, but your cover letter should narrate the triumph of your proudest professional moment, not just list achievements. Striking that formal yet original tone—minus the clichés—can be a real challenge. And with only one page to make your mark, every word counts. Read on to learn how to craft a cover letter that truly encapsulates your event management expertise.
- Introduce your profile to catch recruiters' attention;
- Use professional templates and examples to make sure your events manager cover letter follows the best industry standards;
- Settle on your most story-worthy achievement to shine a light on what makes your application unique;
- Write a events manager cover letter, even when you lack professional experience.
Ready to start with the basics: upload your resume to Enhancv's AI, below, to see the events manager cover letter it would write for you.
If the events manager isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:
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Events Manager cover letter example
ANDREW CLARK
Austin, Texas
+1-(234)-555-1234
help@enhancv.com
- Highlighting industry-specific experience: The cover letter emphasizes the candidate's experience in the healthcare sector, showcasing a direct alignment with the company's mission and industry.
- Quantifiable achievements: Mentioning the 30% increase in brand visibility demonstrates the candidate's ability to deliver measurable results, providing concrete evidence of success in previous event management roles.
- Demonstrating leadership and cross-functional collaboration: The cover letter notes the candidate's leadership in orchestrating a global trade show and working with teams across different functions, underscoring their skills in managing complex projects and teamwork.
What about your events manager cover letter format: organizing and structuring your information
Here is one secret you should know about your events manager cover letter assessment. The Applicant Tracker System (or ATS) won't analyze your cover letter.
You should thus focus on making an excellent impression on recruiters by writing consistent:
- Header
- Greeting
- Introduction
- Body paragraphs (and explanation)
- Promise or Call to action
- Signature (that's optional)
Now, let's talk about the design of your events manager cover letter.
Ensure all of your paragraphs are single-spaced and have a one-inch margins on all sides (like in our cover letter templates).
Also, our cover letter builder automatically takes care of the format and comes along with some of the most popular (and modern) fonts like Volkhov, Chivo, and Bitter.
Speaking of fonts, professionals advise you to keep your events manager cover letter and resume in the same typography and avoid the over-used Arial or Times New Roman.
When wondering whether you should submit your events manager cover letter in Doc or PDF, select the second, as PDF keeps all of your information and design consistent.
The top sections on a events manager cover letter
Header: Include your name, contact information, and the date to ensure the recruiter can easily reach out to you, and to maintain a professional appearance in your cover letter.
Greeting: Address the recruiter or hiring manager directly (if you know their name) to personalize your cover letter and to show that you have done your research on the company.
Introduction: Introduce yourself and mention the specific event management role you’re applying for, showcasing right from the beginning why you are a great fit for this position.
Body: Highlight your relevant experience in managing and coordinating events, your ability to handle logistics and solve problems quickly, and discuss specific successful events you’ve managed to demonstrate your expertise and suitability for the role.
Closing: Express your enthusiasm for working with their organization, state your expectation for a follow-up, and thank the recruiter or hiring manager for considering your application, leaving a positive and proactive final impression.
Key qualities recruiters search for in a candidate’s cover letter
- Proven track record in successful event planning and management – Demonstrates the ability to organize, coordinate, and execute events seamlessly, which is central to this role.
- Strong leadership and team management skills – Essential for directing event teams and ensuring all staff members are aligned with the event's objectives.
- Exceptional organizational and multitasking abilities – Crucial for managing multiple components of an event simultaneously while maintaining attention to detail.
- Excellent interpersonal and communication skills – Allows for effective negotiation with vendors, clear briefing of event staff, and a polished engagement with clients and stakeholders.
- Budgeting and financial acumen – Important for keeping the event within financial constraints and ensuring profitability or cost-effectiveness.
- Creativity and problem-solving aptitude – Helps in designing innovative event concepts and overcoming any unforeseen challenges that may arise during the planning and execution stages.
Personalizing your events manager cover letter salutation
Always aim to address the recruiter from the get-go of your events manager cover letter.
Use:
- the friendly tone (e.g. "Dear Paul" or "Dear Caroline") - if you've previously chatted up with them on social media and are on a first-name basis;
- the formal tone (e.g. "Dear Ms. Gibbs" or "Dear Ms. Swift") - if you haven't had any previous conversation with them and have discovered the name of the recruiter on LinkedIn or the company website;
- the polite tone (e.g. "Dear Hiring Manager" or "Dear HR Team") - at all costs aim to avoid the "To whom it may concern" or "Dear Sir/Madam", as both greetings are very old-school and vague.
List of salutations you can use
- Dear Hiring Manager,
- Dear [Company Name] Team,
- Dear [Mr./Ms./Dr.] [Last Name],
- Dear [Job Title] Search Committee,
- Dear [Department Name] Selection Team,
Get creative with your events manager cover letter introduction
Recruiters are going to assess plenty of candidate profiles for the role. Thus, anything you do to stand out will win you brownie points.
Use your events manager cover letter introduction to share something memorable about your experience.
But before you go down the rabbit hole of creativity and humor, align your message with the company culture.
For example, if you are applying for a role in some startup, use those first two sentences to tell a funny story (about your experience) to quickly connect with the recruiter.
Structuring your events manager cover letter body to add more value
You've hinted at your value as a professional (this may be your passion for the job or interest in the company) in your introduction.
Next, it's time to pan out the body or middle of your events manager cover letter.
When creating your resume, you've probably gone over the advert a million times to select the most relevant skills.
Well, it's time to repeat this activity. Or just copy and paste your previous list of job-crucial requirements.
Then, select one of your past accomplishments, which is relevant and would impress hiring managers.
Write between three and six paragraphs to focus on the value your professional achievement would bring to your potential, new organization.
Tell a story around your success that ultimately shows off your real value as a professional.
Closing paragraph basics: choose between a promise and a call to action
You've done all the hard work - congratulations! You've almost reached the end of your events manager cover letter.
But how do you ensure recruiters, who have read your application this far, remember you?
Most events manager professionals end their cover letter with a promise - hinting at their potential and what they plan on achieving if they're hired.
Another option would be to include a call for follow-up, where you remind recruiters that you're very interested in the opportunity (and look forward to hearing from them, soon).
Choose to close your events manager cover letter in the way that best fits your personality.
What could you write about in your events manager cover letter when you have no experience
Candidates with zero professional experience often struggle to write their events manager cover letter.
You may lack experience, but your application could still be impressive when you focus on your strengths.
Consider your most relevant talents (and/or one achievement) that align with the role and help you stand out.
Perhaps you spent every summer volunteering at your local dog pound - think of the job-relevant skills this experience taught you.
Sharing your tangible career goals is another good strategy to stand out.
Key takeaways
Summarizing the most important aspects in writing your events manager cover letter, remember to:
- Create a personalized events manager cover letter for each role you apply for, that includes the recruiter's name in the salutation;
- Format your events manager cover letter with single-spacing, one-inch margins, and a modern, yet ATS-friendly font;
- Always start off your events manager cover letter with two sentences that reflect what is most important about your application;
- Your events manager cover letter body should feature your biggest accomplishments and the job-relevant skills it has taught you;
- Instead of opting for the "Sincerely yours" ending, close your events manager cover letter with a nod to the future with what you aim to achieve in this potential role.
